Lifestyle
Adam Alter - Irresistible
People have been addicted to substances for thousands of years, but for the past two decades, we’ve also been hooked on technologies, like Instagram, Netflix, Facebook, Fitbit, Twitter, and email—platforms we’ve adopted because we assume they’ll make our lives better. These inventions have profound upsides, but their appeal isn’t an accident. Technology companies and marketers have teams of engineers and researchers devoted to keeping us engaged. They know how to push our buttons, and how to coax us into using their products for hours, days, and weeks on end.
Tracing addiction through history, Alter shows that we’re only just beginning to understand the epidemic of behavioral addiction gripping society. He takes us inside the human brain at the very moment we score points on a smartphone game, or see that someone has liked a photo we’ve posted on Instagram. But more than that, Alter heads the problem off at the pass, letting us know what we can do to step away from the screen. He lays out the options we have to address this problem before it truly consumes us. After all, who among us hasn’t struggled to ignore the ding of a new email, the next episode in a TV series, or the desire to play a game just one more time?
“We live in an age of addiction — seemingly benign and otherwise — and Adam Alter, mixing the latest in behavioral science with briskly engaging storytelling, wakes us to an age-old problem that has found troubling new expression in the era of ubiquitous technology. You may never look at your smartphone in the same way again.”
—Tom Vanderbilt, author of Traffic and You May Also Like
Check out this video to see him talking about the book
Fur TV - Very rude adult puppets meet DJ YoYo
FUR TV ‘ENTER THE DJ’
Fur TV is a comedy puppet show produced by MTV Networks Europe and airs on MTV channels throughout Europe. The show uses Muppets style puppetry, but in a more adult setting. The characters are shown to undertake human activities such as drinking and having sex.
‘Wow, all the music from your set…?’
– Lapeño Enriquez –
‘No, all the music in the world.’
-DJ YoYo-
Watch this clip from Vimeo
‘This contains all the music in the world’
Dior and I - Documentary about Raf Simons first collection at Dior
Dior and I brings the viewer inside the storied world of the Christian Dior fashion house with a privileged, behind-the-scenes look at the creation of Raf Simons’ first haute couture collection as its new artistic director-a true labor of love created by a dedicated group of collaborators. Melding the everyday, pressure-filled components of fashion with mysterious echoes from the iconic brand’s past, the film is also a colorful homage to the seamstresses who serve Simons’ vision.
– Written by The Orchard
'I don't care where she is... I need her now'
Raf Simons
The Dior fashion house
In 1946 Marcel Boussac, a successful entrepreneur known as the richest man in France, invited Dior to design for Philippe et Gaston, a Paris fashion house launched in 1925.[10] Dior refused, wishing to make a fresh start under his own name rather than reviving an old brand.[11] On 8 December 1946, with Boussac’s backing, Dior founded his fashion house. The actual name of the line of his first collection, presented on 12 February 1947,[12] was Corolle (literally the botanical term corolla or circlet of flower petals in English), but the phrase New Look was coined for it by Carmel Snow, the editor-in-chief of Harper’s Bazaar.
The Greatest Movie Ever Sold - Morgan Spurlock
The Greatest Movie Ever Sold – Morgan Spurlock
A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.
Basically it’s post modern art that Marcel Duchamp would have loved.
Tom Vanderbilt - You May Also Like
You may also like, taste in age of endless choice.
Why we like the things we like, why we hate the things we hate, and what our preferences reveal about us.
With a voracious curiosity, Vanderbilt stalks the elusive beast of taste, probing research in psychology, marketing, and neuroscience to answer myriad complex and fascinating questions. Comprehensively researched and singularly insightful, You May Also Like is a joyous intellectual journey that helps us better understand how we perceive, judge, and appreciate the world around us.
Check out this video to see him talking about the book
Noma - Clever branding by one of the best restaurants in the world
Noma by Rene Redzepi
Check out “A Very Short Film About the Past, Present and Future of Noma” by Rene Redzepi.
Noma is a two-Michelin-star restaurant run by chef René Redzepi in Copenhagen, Denmark. The name is a portmanteau of the two Danish words “nordisk” (Nordic) and “mad” (food).[2] Opened in 2003, the restaurant is known for its reinvention and interpretation of the Nordic Cuisine.[1] In 2010, 2011, 2012 and 2014, it was ranked as the Best Restaurant in the World by Restaurant magazine.[3][4][5]
Self fulfilling prophecies by Li Edelkoort
Self fulfilling prophecies:
When you have as much clout as Li Edelkoort, your prophecies become self fulfilling. However, it took her almost a lifetime to get there.
'It's the end of fashion as we know it'
Lidewij Edelkoort
Fashion is dead:
Trend forecaster Li Edelkoort has declared, describing the fashion industry as “a ridiculous and pathetic parody of what it has been”
Lidewij Edelkoort, one of the world’s most influential fashion forecasters, used her annual presentation at Design Indaba in Cape Town to fire a broadside at the industry. “This is the end of fashion as we know it.”
Edelkoort said her interest in fashion had now been replaced by an interest in clothes, since fashion has lost touch with what is going on in the world and what people want.
“Fashion is insular and is placing itself outside society, which is a very dangerous step,” she said in an interview.
Edelkoort listed a number of reasons for the crisis in fashion, starting with education, where young designers are taught to emulate the famous names. “We still educate our young people to become catwalk designers; unique individuals,” she said, “whereas this society is now about exchange and the new economy and working together in teams and groups.”
Barry Lyndon - Masterpiece by Stanley Kubrick
Barry Lyndon is a 1975 British-American period drama film written, produced, and directed by Stanley Kubrick, based on the 1844 novel The Luck of Barry Lyndon by William Makepeace Thackeray. It stars Ryan O’Neal, Marisa Berenson, Patrick Magee, and Hardy Krüger. The film recounts the exploits of a fictional 18th-century Irish adventurer. Exteriors were shot on location in Ireland, England and Germany.
At the 1975 Academy Awards, the film won four Oscars in production categories. Although having had a modest commercial success and a mixed reception from critics on release, Barry Lyndon is today regarded as one of Kubrick’s finest films. In numerous polls, including those of Village Voice (1999), Sight & Sound (2002, 2012), Time (2005) and BBC, it has been named one of the greatest films ever made.[3][4][5][6]
Barry Lyndon Blu Ray
Blu-ray ~ Marisa Berenson, Steven Berkoff, George Hamilton, Hardy Kruger Chieftains
Link: http://www.amazon.co.uk/dp/B01D6G4Y2E
'We were very fond of Sir Charles Lyndon'
King George III
Storyline:
In the Eighteenth Century, in a small village in Ireland, Redmond Barry is a young farm boy in love with his cousin Nora Brady. When Nora gets engaged to the British Captain John Quin, Barry challenges him to a duel of pistols. He wins and escapes to Dublin but is robbed on the road. Without an alternative, Barry joins the British Army to fight in the Seven Years War. He deserts and is forced to join the Prussian Army where he saves the life of his captain and becomes his protégé and spy of the Irish gambler Chevalier de Balibari. He helps Chevalier and becomes his associate until he decides to marry the wealthy Lady Lyndon. They move to England and Barry, in his obsession of nobility, dissipates her fortune and makes a dangerous and revengeful enemy.
Filming took 300 days during a 2 year span, beginning around May or June of 1973. The production suffered two major shutdowns and resulted in a then bloated budget of $11 million. It was finally released in December of 1975.
The film grossed $20,000,000 (USA) ( 1975) $31,500,000 (worldwide) ( 1975). And a lot of extra dollars since then.
How To Make It In America
How To Make It In America
Nice HBO fiction about a couple of guys and girls who try to make it in the fashion industry in New York, or rather the world. Good performance from multitalent Kid Cudy.
Best quote:
‘Everybody has ideas, nobody wants to put in the work’
Brand Sense - Martin Lindstrom
The definitive book on sensory branding, shows how companies appeal to consumers’ five senses to sell products.
Did you know that the gratifying smell that accompanies the purchase of a new automobile actually comes from a factory-installed aerosol can containing “new car” aroma? Or that Kellogg’s trademarked “crunch” is generated in sound laboratories? Or that the distinctive click of a just-opened jar of Nescafé freeze-dried coffee, as well as the aroma of the crystals, has been developed in factories over the past decades? Or that many adolescents recognize a pair of Abercrombie & Fitch jeans not by their look or cut but by their fragrance?
In perhaps the most creative and authoritative book on how our senses affect our everyday purchasing decisions, global branding guru Martin Lindstrom reveals how the world’s most successful companies and products integrate touch, taste, smell, sight, and sound with startling and sometimes even shocking results. In conjunction with renowned research institution Millward Brown, Lindstrom’s innovative worldwide study unveils how all of us are slaves to our senses—and how, after reading this book, we’ll never be able to see, hear, or touch anything from our running shoes to our own car doors the same way again.
An expert on consumer shopping behavior, Lindstrom has helped transform the face of global marketing with more than twenty years of hands-on experience. Firmly grounded in science, and disclosing the secrets of all our favorite brands, Brand Sense shows how we consumers are unwittingly seduced by touch, smell, sound, and more.
