Day: August 15, 2016
The Greatest Movie Ever Sold - Morgan Spurlock
The Greatest Movie Ever Sold – Morgan Spurlock
A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.
Basically it’s post modern art that Marcel Duchamp would have loved.
Tom Vanderbilt - You May Also Like
You may also like, taste in age of endless choice.
Why we like the things we like, why we hate the things we hate, and what our preferences reveal about us.
With a voracious curiosity, Vanderbilt stalks the elusive beast of taste, probing research in psychology, marketing, and neuroscience to answer myriad complex and fascinating questions. Comprehensively researched and singularly insightful, You May Also Like is a joyous intellectual journey that helps us better understand how we perceive, judge, and appreciate the world around us.
Check out this video to see him talking about the book
Noma - Clever branding by one of the best restaurants in the world
Noma by Rene Redzepi
Check out “A Very Short Film About the Past, Present and Future of Noma” by Rene Redzepi.
Noma is a two-Michelin-star restaurant run by chef René Redzepi in Copenhagen, Denmark. The name is a portmanteau of the two Danish words “nordisk” (Nordic) and “mad” (food).[2] Opened in 2003, the restaurant is known for its reinvention and interpretation of the Nordic Cuisine.[1] In 2010, 2011, 2012 and 2014, it was ranked as the Best Restaurant in the World by Restaurant magazine.[3][4][5]
Self fulfilling prophecies by Li Edelkoort
Self fulfilling prophecies:
When you have as much clout as Li Edelkoort, your prophecies become self fulfilling. However, it took her almost a lifetime to get there.
'It's the end of fashion as we know it'
Lidewij Edelkoort
Fashion is dead:
Trend forecaster Li Edelkoort has declared, describing the fashion industry as “a ridiculous and pathetic parody of what it has been”
Lidewij Edelkoort, one of the world’s most influential fashion forecasters, used her annual presentation at Design Indaba in Cape Town to fire a broadside at the industry. “This is the end of fashion as we know it.”
Edelkoort said her interest in fashion had now been replaced by an interest in clothes, since fashion has lost touch with what is going on in the world and what people want.
“Fashion is insular and is placing itself outside society, which is a very dangerous step,” she said in an interview.
Edelkoort listed a number of reasons for the crisis in fashion, starting with education, where young designers are taught to emulate the famous names. “We still educate our young people to become catwalk designers; unique individuals,” she said, “whereas this society is now about exchange and the new economy and working together in teams and groups.”
